(GIST OF YOJANA) Contributing to Economic Growth [APRIL-2019]
(GIST OF YOJANA) Contributing to
Contributing to Economic Growth
Tirupatibyand (Odisha) but over one Andhra
Textiles and handicrafts have been a key source of employment. As
per the latest separated Pradesh them closer and that is available Annual
Survey of Industries data, their association with project of linking number
of persons employed in the ‘Textiles with the Tourism.’ These are the
organised Textile and Wearing Apparel first two centres chosen for a project
aiming to give textiles and handicrafts a Sector is around 26,48,238 in
2015-16 and 26,94,280 in 2016-17. Further, the new dimension.
Tirupati does not need an introduction but Raghurajpur does. This
craft village is located near the temple city of Puri in Odisha and famous
for its pattachitra, palm leaf art, traditional stone carving and idol
making with papier-mache. It has kept its age-old craft traditions alive. It
is connected through Bhubaneswar Puri national highway.
It is home to just 140 families, and perhaps India’s only village
where every household is involved in producing handicrafts. It has a crafts
library, an interpretation centre, an amphitheatre and guest houses. The
village is hosting not just Indians but foreigners too and earning more.
Tourism has given a new identity to this village and the best part is that
nearby villages have also benefitted from this identity.
This initiative has helped, even in a limited way, the traditional
sector to get a face lift. Also, it is helping this sector to contribute
more to the economic growth. No doubt, the textile sector has been one of
the oldest industries in India currently estimated at around USS 1 50
billion and expected to reach USS 250 billion soon. It contributed seven per
cent of the industry output (m value terms). 15 per cent in export earnings
and over two per cent in GDP (Gross Domestic Product) of India in 2017-1 K.
Overall textile exports during flscal year 2017-18 stood at US $39.2
billion. handloom sector provides direct and indirect employment to 43 lakh
weavers and allied workers. There are 68.86 lakh handicraft artisans. The
handloom and handicrafts sector together provide about 111 lakh employment
both in the organized and unorganized sector.
It is mainly an un-organised and diversified sector with estimated
70 lakh artisans practicing 32 broad crafts categories throughout the
country. To organize and standardize the Indian handicrafts, approximately
22.85 lakhs artisans have been trained under ‘Pahchan’ initiatives. Moreover
35 crafts have been identified as endangered crafts and 92 crafts have been
registered under Geographical Indication Act.
For standardization of carpets, carpet rating scheme has been
formulated, but handicraft items are mainly hand made. The beauty of
handicrafts lies in the artistic hands of the artisans and each handicraft
product is different from the other even if it is made by the same artisan
using the same raw material. In an effort to establish authenticity of
handmade products there is a scheme of handicraft mark.
There is a direct marketing portal for handicrafts artisans to
provide direct market access facility to genuine handicrafts artisans
including tribal artisans working in the far-flung areas. Any handicraft
artisan registered under ‘Pachchan’ can utilize this portal for marketing
their products. Till date 302 number of artisans have been registered in the