(THE GIST OF PIB) Dekho Apna Desh Initiative : March-2023

(THE GIST OF PIB) Dekho Apna Desh Initiative

(March-2023)

Dekho Apna Desh Initiative

Indian Railways Catering and Tourism Corporation (IRCTC) will be operating the Baba Saheb Ambedkar Yatra tour package under the “Dekho Apna Desh” initiative.

About:

The Baba Saheb Ambedkar Yatra, designed by IRCTC, aims to highlight the places and destinations associated with Ambedkar’s life.
The First Journey of the Baba Saheb Ambedkar Yatra will be from New Delhi in April 2023.
As part of the "Dekho Apna Desh" initiative, the Ministry of Railways, in collaboration with the Indian Railways Catering and Tourism Corporation (IRCTC), operates Bharat Gaurav Tourist Trains on various theme-based circuits throughout India.

Key facts about the Dekho Apna Desh initiative

Nodal Ministry: The Ministry of Tourism
The scheme aims to promote tourism and encourage people to explore the rich cultural heritage and diversity of India.
The scheme is intended to offer financial help to tourists travelling to different parts of India.
The government has set aside a substantial budget for the implementation of this scheme, which will be used to promote travel and build out tourist infrastructure around the nation.

Objectives:

The scheme aims to increase domestic tourism in India and under this plan, around 50 destinations in the country will be developed and promoted to attract tourists.