(THE GIST OF PIB) We Rise Initiative

(OCTO BER-2025)

Recently, NITI Aayog’s Women Entrepreneurship Platform (WEP) and DP World announced a joint initiative ‘We Rise Initiative.

The Women Entrepreneurs Reimagining Inclusive and Sustainable Enterprises (We Rise) initiative was launched by NITI Aayog and DP World.
It was launched under the aegis of WEP’s Award to Reward (ATR) initiative.
Aim: It aims to help women entrepreneurs in India to scale their businesses globally through trade facilitation, mentorship, and strategic partnerships.
As part of this effort, WEP and DP World have joined hands to empower product centric women entrepreneurs.
It is unique public-private collaboration focused on expanding trade access and unlock opportunities for women businesses to grow exponentially.

It was incubated in NITI Aayog in 2018 as an aggregator platform, transitioned into a public-private partnership in 2022.
It serves as a national aggregator to strengthen India’s women entrepreneurship ecosystem and make women-led development a reality.
Function: WEP functions as an enabler, addressing six key ecosystem needs — access to finance, market linkages, training and skilling, mentoring and networking, compliance and legal assistance, and business development services.