(GIST OF SCIENCE REPORTER) Geo Fencing
(GIST OF SCIENCE REPORTER) Geo Fencing
(JUNE-2024)
Geo Fencing
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For months, the website of the Election Commission of India (ECI) has been inaccessible from outside of India.
Key highlights:
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The ECI’s Home Page, Voter Registration Portal, and Right to Information Portal are among the geo fenced sites.
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However, access to the results portal, which provides the results of every survey the ECI conducts, is still available.
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Voters who are presently abroad are notable to access their personal voter registration information.
What is Geo fencing?
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Geo fencing is a “security by obscurity” technique that makes websites completely inaccessible, allowing website owners to avoid the most direct types of cyber attacks from overseas.
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Search engines a releasable to index and display searched pages in results when there is geofencing in place.
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Conversely, sincere security researchers are likewise impeded from pointing out flaws when they investigate foreign websites.
Benefits of Geo fencing
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Targeted Marketing: Enables precise targeting of customers with location-based promotions, increasing engagement and sales.
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Enhanced Security: Helps monitor and secure sensitive areas with real-time alerts for unauthorized access or boundary breaches.
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Efficient Fleet Management: Optimizes route planning, reduces fuel consumption, and enhances asset utilization through geo fence-based tracking and notifications.
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Improved Customer Service: Enables personalized experiences such as proximity-based notifications and location-aware services, enhancing customer satisfaction.
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Streamlined Operations: Facilitates automation and optimization of processes such as inventory management, logistics, and work force scheduling, leading to cost savings and efficiency gains.
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Data-driven Insights: Provides valuable data on customer behavior, asset movement, and operational patterns, supporting informed decision-making and strategic planning.
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Courtesy: Science Reporter