Model Questions for UPSC PRE CSAT PAPER SET - 31
Passage
At the Fourth World Water Forum held in Mexico City in March 2006, the
120-nation assembly could not reach a consensus on declaring the right to safe
and clean drinking water a human right. Millions of people the world over do not
have access to potable water supply. But it is good times for the bottled-water
industry, which is cashing in on the need for clean drinking water and the
ability of urban elite to pay an exorbitant price for this very basic human
need. The fortunes of this more-than- $100-billion global industry are directly
related to the human apathy towards the environment - the more we pollute our
water bodies, the more the sales of bottled-water. It is estimated that the
global consumption of bottled-water is nearing 200 billion litres - sufficient
to satisfy the daily drinking water need of one-fourth of the Indian population
or about 4.5 per cent of the global population.
In India, the per capita bottled-water consumption is still quite low-less than
five litres a year as compared to the global average of 24 litres. However, the
total annual bottled-water consumption has risen rapidly in recent times – it
has tripled between 1999 and 2004 —from about 1.5 billion litres to five billion
litres. These are boom times for the Indian bottled-water industry - more so
because the economics are sound, the bottom line is fat and the Indian
government hardly cares for what happens to the nation’s water resources. India
is the tenth largest bottled-water consumer in the world.
In 2002, the industry had an estimated turnover of ‘ 10 billion (‘ 1,000 crore).
Today it is one of the India’s fastest growing industrial sectors. Between 1999
and 2004, the Indian bottled-water market grew at a compound annual growth rate
(CAGR) of 25 percent — the highest in the world. With over a thousand
bottled-water producers, the Indian bottled-water industry is big by even
international standards. There are more than 200 brands, nearly 80 per cent of
which are local. Most of the small-scale producers sell non-branded products and
serve small markets. In fact, making bottled-water is today a cottage industry
in the county. Leave alone the metros, where a bottled-water manufacturer can be
found even in a one-room shop, in every medium and small city and even some
prosperous rural areas there are bottled-water manufacturers.
Despite the large number of small producers, this industry is dominated by the
big players —Parle, Bisleri, Coca-Cola, PepsiCo, Parle Agro, Mohan Meakins, SKN
Breweries and so on. Parle was the first major Indian company to enter the
bottled-water market in the county when it introduced Bisleri in India 25 years
ago. The rise of the Indian bottled water industry began with the economic
liberalisation process in 1991. The market was virtually stagnant until 1991,
when the demand for bottled-water was less than two million cases a year.
However, since 1991-1992 it has not looked back, and the demand in 2004–05 was a
staggering 82 million cases. Bottled-water is sold in a variety of packages:
pouches and glasses, 330 ml bottles, 500 ml bottles, one litre bottles and even
20 to 50 litre bulk water packs. The formal bottled-water business in India can
be divided broadly into three segments in terms of cost: premium natural mineral
water, natural mineral water and packaged drinking water.
Attracted by the huge potential that India’s vast middle class offers,
multinational players such as Coca-Cola and PepsiCo have been trying for the
past decade to capture the Indian bottled-water market. Today, they have
captured a significant portion of it. However, Parle Bisleri continues to hold
40 per cent of the market share. Kinley and Aquafina are fast catching up, with
Kinley holding 20–25 per cent of the market and Aquafina approximately 10 per
cent. The rest, including the smaller players, have 20–25 per cent of the market
share.
The majority of the bottling plants - whether they produce bottled-water or soft
drinks - are dependent on ground-water. They create huge water stress in the
areas where they operate because groundwater is also the main source in most
places the only source - of drinking water in India. This has created huge
conflict between the community and the bottling plants. Private companies in
India can siphon out, exhaust and export groundwater free because the
groundwater law in the country is archaic and not in tune with the realities of
modem capitalist societies. The existing law says that “the person who owns the
land owns the groundwater beneath”. This means that, theoretically, a person can
buy one square metre of land and take all the groundwater of the surrounding
areas and the law of land cannot object to it. This law is the core of the
conflict between the community and the companies and the major reason for making
the business of bottled-water in the country highly lucrative.
1. What is/are the reason(s) for the global growth of bottled-water
industry?
(a) Pollution of water bodies
(b) Basic human need for clean drinking water
(c) Paying capacity of the elite
(d) All of the above
2. According to the passage, which of the following statements is/are
true?
A. In India, the increase in total annual bottled-water consumption is
followed by increase in per capita bottled-water consumption.
B. Indian bottled-water market grew at the highest CAGR.
C. The formal bottled-water business in India is divided into broadly two
segments in terms of cost.
(a) A only
(b) A and C both
(c) B only
(d) A, B and C
Passage
The National Institute of Oceanography (NIO) in Goa has developed a real-time
reporting and Internet-accessible coastal sea-level monitoring system and it has
been operational at Verem jetty in the Mandovi estuary in Goa since September
24, 2005. The gauge uses a cellular modem to put on the Internet real-time
sea-level data, which can be accessed by authorised personnel. By using a
cellular phone network, coastal sea-level changes are continuously updated on to
a web-server. The sea-level gauge website can be made available to television
channels to broadcast real-time visualisation of the coastal sea level,
particularly during oceanogenic hazards such as storm surges or a tsunami. A
network of such gauges along the coast and the islands that lie on either side
of the mainland would provide data to disaster management agencies to
disseminate warnings to coastal communities and beach tourism centres.
The gauge incorporates a bottom pressure transducer as the sensing element. The
sea unit of the gauge, which houses the pressure transducer, is mounted within a
cylindrical protective housing, which in turn is rigidly held within a
mechanical structure. This structure is secured to a jetty. The gauge is powered
by a battery, which is charged by solar panels. Battery, electronics, solar
panels, and cellular modems are mounted on the top portion of this structure.
The pressure sensor and the logger are continuously powered on, and their
electrical current consumption is 30 mA and 15 mA respectively. The cellular
modem consumes 15 mA and 250 mA during standby and data transmission modes
respectively. The pressure sensor located below the low-tide level measures the
hydrostatic pressure of the overlying water layer. An indigenously designed and
developed microprocessor based data logger interrogates the pressure transducer
and acquires the pressure data at the rate of two samples a second. The acquired
pressure data is averaged over an interval of five minutes to remove
high-frequency wind-waves that are superimposed on the lower frequency tidal
cycle. This averaged data is recorded in a multimedia card. The measured water
pressure is converted to water level using sea water density and acceleration
owing to the earth’s gravity. The water level so estimated is then referenced to
chart datum (CD), which is the internationally accepted reference level below
which the sea-level will not fall. The data received at the Internet server is
presented in graphical format together with the predicted sea-level and the
residual. The residual sea level (that is, the measured minus the predicted sea
level) provides a clear indication of sea-level oscillation and a quantitative
estimate of the anomalous behaviour, the driving force for which could be
atmospheric force (storm) or physical (tsunami).
A network of sea-level gauges along the Indian coastline and islands would also
provide useful information to mariners for safe navigation in shallow coastal
waters and contribute to various engineering projects associated with coastal
zone management, besides dredging operations, port operations and man-water
treaties with greater transparency. Among the various communication technologies
used for real-time transmission of sea-level data are - the wired telephone
connections, VHF/UHF transceivers, satellite transmit terminals and cellular
connectivity. Wired telephone connections are severely susceptible to loss of
connectivity during natural disasters such as storm surges, primarily because of
telephone line breakage. Communication via VHF/UHF transceivers is limited by
line-of-sight distance between transceivers and normally offer only
point-to-point data transfer. Satellite communication via platform transmit
terminals (PTTs) has wide coverage and, therefore, allows data reception from
offshore platforms. However, data transfer speeds are limited. Further many
satellites (for example, GOES, INSAT) permit data transfer only in predefined
time-slots, thereby inhibiting continuous data access.
Technologies of data reporting via satellites have undergone a sea change
recently in terms of frequency of reportage, data size, recurring costs and so
forth. Broadband technology has been identified as one that can be used
optimally for real-time reporting of data because of its inherent advantages
such as a continuous two-way connection that allows high-speed data transfer and
near real-time data reporting. While satellite communication is expensive,
wireless communication infrastructure and the ubiquity of cellular phones have
made cellular communication affordable. Low initial and recurring costs are an
important advantage of cellular communication. A simple and cost-effective
methodology for real-time reporting of data is the cellular-based GPRS
technology, which has been recently implemented at the NIO for real-time
reporting of coastal sea level data.
3. According to the passage, which of the following statements is not
true?
(a) Network of gauges along the coast and the islands would help disaster
management agencies to disseminate warnings
(b) Cellular-based GPRS technology is not a simple and cost effective method for
real-time reporting of data
(c) Disadvantage of wired telephone connection is the loss of connectivity
during disasters due to line breakages .
(d) Data reporting via satellites has undergone changes in terms of frequency,
data size, recurring cost, etc.
4. What is the outermost part of the sea unit of the gauge?
(a) Pressure transducer
(b) Mechanical structure
(c) Cylindrical protective housing
(d) Sensing element
5. What is the limitation of satellite communication via platform transmit
terminals?
(a) Coverage
(b) Offshore platforms
(c) Data transfer speed
(d) None of these